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← Services|TRAINING
FOR TEAMS AND PROFESSIONALS SEEKING AUTONOMY

More clarity.
More criteria.
Less dependency.

Training in digital strategy and acquisition tailored to your business and level. No generic courses — sessions designed to learn how to do it right and apply it from day one.

THE FORMATS

Three ways of working.
One same methodology.

FORMAT 01

1:1 Virtual

2, 4, 8 or 10 sessions · 60 min each

Individual sessions in virtual format, 100% adapted to your business and specific challenges. Ideal for independent professionals or sole managers who want to advance at their own pace.

Sessions customized to your real case
Materials adapted to your sector
Asynchronous support between sessions
Recording of each session included
Progressive discount the more sessions
From 290 €+ VAT · package of 2 sessions
FORMAT 02 · MOST REQUESTED

In-Company Workshop

3h, 6h or 8h · In-person session

Intensive in-person workshop for teams. We work on a specific topic in depth with direct application to your business. The know-how stays with the team once finished.

Prior diagnosis of the team and needs
Materials and cases customized to your sector
Practical exercises applicable from day 1
Conclusions and next steps document
3h, 6h or 8h format depending on the required depth
Up to 10 people included — more attendees, on request
From 590 €+ VAT · travel cost by zone
FORMAT 03

Hybrid Program

4 weeks · Sessions + materials + follow-up

Complete 4-week program for teams that want to implement a real and sustained change. Combines sessions, materials and follow-up to guarantee that what is learned is applied.

Weekly follow-up and depth sessions
Customized materials and templates
Task review between sessions
Access to resources post-program (30 days)
Final progress report of the team
From 2,100 €+ VAT
CONTENTS

What we work on.
Always with real application.

Strategy and positioning

→Define the ideal client (ICP) and their buying journey
→Offer architecture: packaging services with margin criteria
→Brand message: how to communicate value without noise
→Prioritization of business lines with strategic criteria

Acquisition and digital conversion

→Web with business criteria: hierarchy, CTAs and user journeys
→SEO oriented to real intent, not keyword volume
→Email marketing and CRM: flows that generate return
→LinkedIn as an acquisition channel for professional services

Content and communication

→Editorial criteria: for whom, for what action, and with what tone
→Sustainable content calendar for small teams
→Blog and on-demand content: pieces that sell while you sleep
→Social media with purpose, not just to fill a calendar

Operations and processes

→Commercial pipeline: from inquiry to client without leaks
→Service and communication protocols for teams
→Metrics that matter: business KPIs, not vanity metrics
→Basic automations to free up operational time
WHO IS IT FOR

Training fits
three specific profiles.

Independent Professional

Consultant, coach, therapist or professional who wants to manage their digital strategy without depending on an agency. You want to learn how to do it right, not delegate everything and lose control.

Internal Marketing Manager

Manager of a small team who wants to move forward with more strategic criteria. You know the tools but need a methodology that gives meaning and direction to the actions you already do.

Company Team

Company that wants to train its internal team to implement a digital acquisition strategy without outsourcing everything. The criteria and know-how stay in-house — they don’t leave when the agency leaves.

"We don't teach you tools. We teach you to think strategically so that the tools you use make sense."

Each session works with your real business, not generic examples
Materials and templates adapt to your sector and context
The goal is not to learn theory — it is to be able to apply it from day one
Limited participants to guarantee real attention and quality
Compatible with other UP! services if you wish to continue
CONDITIONS

Clear from the start.

PARTICIPANTS

Limited groups

To guarantee real attention

MATERIALS

Customized

Adapted to your sector

TRAVEL

Costa Brava and surroundings

Other areas to consult

POST SUPPORT

30 days

Asynchronous channel included

TALK ABOUT THE FORMAT

Which format
adapts to you?

Each training is different because each business is different. Explain your context — your team, your challenges, your objective — and we will propose the most suitable format and contents.

REQUEST INFO →